Who Gives A Crap is a socially responsible brand that captures the essence of humor while addressing serious global issues. Targeted towards eco-conscious consumers who value sustainability and ethical practices, the brand differentiates itself by offering biodegradable toilet paper that not only helps reduce environmental waste but also contributes to vital clean water and sanitation projects around the world. With a commitment to donating 50% of profits to non-profits, Who Gives A Crap positions itself as a leader in the intersection of consumer goods and social impact, making it easy for customers to make a positive difference with a simple everyday purchase.