About Simms

Simms is a leading brand in the fishing industry, dedicated to providing the highest quality gear for anglers of all skill levels. Established in 1980 in Bozeman, Montana, Simms combines innovation with a deep-rooted passion for fishing, creating products that enhance the outdoor experience. With a commitment to performance and sustainability, Simms aims to empower anglers to pursue their passion with confidence, offering everything from advanced fishing apparel to essential accessories.